ChatGPT carried 81.4 percent of global AI assistant traffic, according to an analysis by Graphite reported by Business Insider, ahead of Claude at 6.8 percent, Google Gemini at 5 percent, DeepSeek at 4 percent, Grok at 1.9 percent and Perplexity at 0.9 percent. ChatGPT drew a record 61.35 billion visits in September, up almost 20 percent after seven months without growth, while visits to AI services overall rose 37 percent year over year to more than 76 billion a month.

Visitors from the United States made up only 8.8 percent of that traffic. Referrals from AI platforms to outside websites grew 92 percent, and ChatGPT supplied 60 percent of them.

Related: OpenAI Says ChatGPT Search Volume Now Equals 20% of Google’s, Google’s Gemini Reaches 750 Million Monthly Active Users

Business Insider